Product & Market Opportunities
Identifying products with commercial potential.We continuously evaluate products, categories, suppliers and market developments to identify new commercial opportunities.
THE COMPANY / HW LIVING GMBH
Connecting products,
manufacturing
and markets.
Global sourcing.
Global opportunities.
HW Living GmbH is an international trading company operating between Europe and Asia.
Our teams and partners identify products, develop manufacturing opportunities and connect them with international markets.
With teams and partners across Europe and Asia, we identify opportunities, develop products and manage international supply chains across a broad range of categories.
Our business model is flexible by design — allowing us to work with retailers, brands, distributors and digital commerce businesses across different markets.
Our international setup enables us to combine market understanding with local execution close to manufacturing.
4International locations
Europe + AsiaInternational network
Multi-CategoryProduct portfolio
Retail + DigitalSales channels
End-to-EndProduct & supply chain management
01 / WHAT WE DO
Opportunity is just
the beginning.
From the first idea to the final delivery.
Expertise along the entire value chain.
Sourcing & Manufacturing
Connecting products with the right manufacturing capabilities.Supplier sourcing, factory development, commercial negotiations and production management across our international network.
Product Development
Turning opportunities into market-ready products.From specifications and packaging to private label, product optimization and assortment development.
International Trade & Supply Chain
Managing the journey from production to market.Production follow-up, quality management, logistics, import, export and international trade coordination.
THE HW LIVING APPROACH
Built for international trade.
Global Network
Local access to manufacturing markets across Asia combined with European market expertise.
Commercial Thinking
We evaluate products from both sourcing and market perspectives.
Flexible Business Model
From individual sourcing projects to long-term trading partnerships.
Product Expertise
Experience across a broad and continuously developing product portfolio.
Local Execution
Teams and partners close to production and customers.
Fast Decisions
Lean structures enable fast commercial and sourcing decisions.
LET’S BUILD WHAT’S NEXT